Santa Cruz Coffee Roasting Co. at 1330 Pacific Avenue, Santa Cruz, California.

I just love this place. Every time I'm in Santa Cruz I make a point of getting a cup of coffee here. I love how knowledgeable the baristas are about coffee! I like to have them guide me to a choice depending on what I'm in the mood for. Cozy and comfortable. A relaxing, friendly place to hang out. And the coffee is awesome!

My first time here was over the weekend and I have to say I am not disappointed! I came in here for a ‘pick me up’ during my downtown stroll and had a Santa Cruz Dark coffee. Growing up I worked at a few coffee shops and I was happy to get great service as well as great coffee, it was even brewed in a poor over and the barista was quick to make it my way! The place is attached to a little taqueria entirely seperate from the coffee shop all the way in the back, which was awesome, because I ended up back there later in the day. The coffee shop was very diverse with great vibes from the employees and costumers, I know I’ll be back here again!